All the responses I'm reading so far are rather shallow and fails to consider the overall landscape and how it will evolve and who the big losers will be. The way I see it, that the current players include Google (which has a lot to lose), OpenAI (unclear business model) and upcoming startups (can disrupt Google/OpenAI). Meta releasing these models will impact Google and OpenAI the most by helping upcoming startups to inflict fatal blows or slowly chip away at their business models by means of a race to the bottom. The main issue preventing Google or OpenAI to succeed is that the regulatory landscape will pose a huge risk and Meta knows that. Startups are not hampered by this as they are small fry and before anyone can notice, they can/will land a blow on Google/OpenAI. To all those people complaining on this not being open source - Zuck is playing chess, while you play a much simpler game. Advancing SOTA and a bit of Open source is a side benefit.