> engineers who think it’s demeaning to explain deeply technical things in business terms, so they refuse
I can, and have, explained 'deeply technical things' in 'business terms'. And people understood. Then made a bad/poor/wrong choice anyway, because... "well... all those things you're saying might happen, they might not. Or... it may not happen for months or years, and we already committed to date X for project Y".
I can tell people the cost of punting on 'deeply technical thing' will be enormous, like... "this will require doubling the dept headcount and stopping all new progress for 6-12 months". Then offer alternatives. Then get summarily ignored, and watch things crash months later, and the dept is then stuck for months scrambling to understand all the problems they could have avoided. The decision maker who decided for extremely short term gain? They're gone (sometimes of their own choosing, sometimes not).
The "risks" can seem wildly out of touch with reality, but many times if you're making poor choices you do hit the "worst case scenario" wall. Colleague has been contracting inside a shop on and off for a few years. He indicated "if we don't do X, we will not be able to do any new feature development for at least 18 months". And... closing in on 4 years later, they've not shipped any substantial new features (some bug fixes, but that's about it).
I've seen this happen once up close, and have seen inside other companies and got the war stories from others.
Does this happen every single time? Of course not. But even if you can confidently and correctly and pleasingly describe deep tech things to business folks in their own language, showing the pros/cons/costs/risks... that doesn't mean they will take your side. Saving face, hitting deadlines at all costs, and other factors weight on decisions, and you can't control that. You can control where and how you work though.