On the contrary, I think the psychological manipulation of a product Association is fair game because it's inherent in The World At Large and every product and person.
On the other hand, undisclosed sponsored reviews gravitate towards false advertising or deceit.
The point isn't to cut down on psychological influence. The point is to cut down on deceit AKA false advertising
James Bond using a Sony doesn't deceive anyone. James Bond doesn't exist and doesn't have opinions.