Comment by texas2toss | Hacker News Reader

Comment by texas2toss | Hacker News Reader

Could you elaborate on where this sits between a custom Airtable/Notion CRM and something more purpose built like Wobaka, Attio, Folk, LessAnnoyingCRM?

Both focus and solve CRM issues for smaller companies. Would love to hear three main items:

1) Which company profile (size, revenue, industry/use-case, etc) is Twenty best suited for and which of the above do you has at the closest target profile overlap?

2) Which aspects of a CRM does this solve now and in near future (Q4 2023)? eg: is it email sequences, existing customer tracking & BI, prospect enrichment, etc?

3) What sales/CRM stack are you using internally at Twenty // what are your peers using? How do you send bulk emails? How do you track signed contracts, revenue start dates, and so forth? Would love to get some info about not just dogfooding your own product but what you/peers use for your GTM.

It would sit in the second category. And probably even more on the right than the companies you mentioned on a spectrum going from "agnostic database UI" to "opinionated CRM tool with a rich set of standard objects/APIs coming out of the box" (which doesn't mean that you can't customize it).

1) Building a full-featured CRM is a long-journey. Our strategy is to start working with companies in our YC batch which have simple needs, and then deliver improvements fast enough so that these companies never outgrow us and have to switch.

2) We're focused on a simple B2B Sales use-case for now (log tasks, kanban, etc.). Next we will focus on data integration, connectors and extensibility. The goal is to become the best system of records for the company. That should allow connecting external tools to bring the best of breed app for each category (e.g. customer engagement, support tool, phone). Later on we will eventually invest in building our own Marketing/Support apps like Salesforce did but we're still very far from there.

3) Prior to this launch we only had a handful of people we were talking to so a simple Kanban in Twenty, no automation. And after that, we will remain focused on product development in the coming months so our team is probably not the best example in terms of Sales playbook. But once we want to scale the team and have built integrations, we will likely take the "best of breed" approach I was mentioning above, using Twenty as the central piece to connect Aircall, Braze, Docusign, etc.

(Great questions by the way, thanks)

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