Las Vegas' $2.3B LED Sphere Looked Better in Renderings
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I'm sure as they progress and get more creative, they'll be doing layouts such as the 3D billboards in Times Square https://www.youtube.com/watch?v=B0JyEbZh--M
Or how Australian Rugby fields have sponsors that appear 3d from the angle of the camera on TV https://www.reddit.com/r/mildlyinteresting/comments/10pnuf/a...
The business model is hosting concerts and entertainment events. Las Vegas is probably a good place for events with all the tourists. But Vegas has a bunch of arenas. The Sphere also seems dedicated venue as opposed to T-Mobile Arena that hosts hockey.