It's an acceptable risk

No, they may not explicitly enjoy it, yet they likely appreciate the ease the automobile-focused society brings, even though it contributes to around 7000 pedestrian fatalities annually. Anyone rational would view such preventable loss of life as disastrous. However, the solutions — improved street layouts, less wide roads, use of speed cameras and so on — are often deemed so unpalatable that it prompts a flag on the article. It appears as though a number of readers here don't find 7000 annual deaths significant enough.

Much of car culture and related land use decisions are rooted in class and race. I wouldn't say enjoy, but it's a requirement for many.