Marketing Changes – Last Week of June
* New AI powered shopping tools announced for Microsoft Bing & Edge . * Microsoft Open AI to allow enterprises feed AI sensitive data. * Microsoft introduces new Ad network policies.
#AI:
* Jennifer Lopez’s new AI Ad for Virgin Voyages Campaign. * OpenAI is getting sued for using Internet data to train GPT. * Browsing & Surfing feature is live on ChatGPT mobile. * Dropbox launches $50M AI-focused venture fund & new AI features.
#Pinterest & Snap:
* Pinterest is looking to better their Platform with targeting through user email address. * Snapchat reaches 4 million subscribers in 1 year of Snap+.
#Marketing:
* WPP partners with Contentful, A growing CRM & Data platform. * Shopify launches “Creator Collabs” to allow businesses to partner directly with Creators. * Flipboard launches Publisher “Interest Collectives”. * Twilio and FrameAI partner to drive Customer engagement. * Brand are teaching influencers about getting rich without virality.
Credits: The Social Juice Newsletter by Jaskaran Saini