When watching a sitcom or drama the script writers plan in the commercial breaks where you would have the different acts in a play. They are natural stopping points to take a short break.
Youtube ads are just random interruptions.
When watching a sitcom or drama the script writers plan in the commercial breaks where you would have the different acts in a play. They are natural stopping points to take a short break.
Youtube ads are just random interruptions.
The problem is that YouTube has on several occasions actually gone in and added huge numbers of additional automatic ad breaks, showing at random places in the video, and has stated that the “opt-out” is YouTubers manually going in and deleting those new ad breaks for every single video.[1] Most YouTubers don’t care enough to spend the time to manually fix it for every video, or just accept the excuse of “oh, but you get more revenue this way” and don’t bother. So then baking in smooth ad transitions becomes retroactively useless since YouTube is just running ads at random points in the video anyway.
[1]: https://twitter.com/redlettermedia/status/111398430485249228...