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As soon as I saw the title I thought I guess I should go rush to buy some zynga, but I guess I'm late to the party.

no, you short on good news, buy on bad.

"Bankruptsy! Ooo, I want that stock!"

No, you buy before good news, and sell before bad.

(If you don't understand your market well enough to know which it will be, maybe you shouldn't be investing.)