This is not the case for the vast majority of alcohol use throughout history. Historically, for lower class professions like farmers or factory workers, drinking was just something you did. It was something your father did, and his father did, etc. It was an inherited cultural trait, not a decision that an individual ruminated over.
Adding to that were exploitative practices against these workers by the providers of alcohol, in a way not dissimilar to the recent opioid crisis.