Ask HN: What makes up a good cold out reach email?

1 pointdocal562 comments

I'm about to start reaching out to perspective customers for a product I'm building and I was looking to get some advice on what makes a good email?

I know it should be short, straight to the point, and focus on the value they will get. But is there anything else I'm missing?

View on HN

There is no magic bullet. You're going to have to email 5-7 times and expect a dismal response rate. The cold email should have the reader feel a visceral pain point and feel relieved there is a solution.

Yeh I'm ready for a low response rate. I like the pain and relief point.

Reply on news.ycombinator.com