Yes, it's the "most popular" routes/campsites/activities that are the most impacted, but "most popular" is a moving target. A lot of our public lands become victims of their own successes, especially in the age of Instagram and TikTok.
Decades past, nobody but the most adventurous would visit these places and reservations were never an issue. Then, with increased visibility/awareness (starting from things like the American Automobile Association magazines, to TripAdvisor, to these days TikTok and Alltrails) visitation kept going up and up and up and up and the lands and agencies couldn't keep up.
This is especially the case with our major parks (Yellowstone, Yosemite, Zion) but even smaller places can become an issue with enough social media exposure:
Horseshoe Bend in Arizona: https://abcnews.go.com/Lifestyle/instagram-tourism-booms-hor...
Or Muir Woods just outside of San Francisco: https://www.sfgate.com/bayarea/article/Wildly-popular-Muir-W...
So places have to try different strategies, including but not limited to lotteries, park-and-ride shuttles, timed reservations, rotating closures, etc. to both enable access but also protect the very resources that people are flocking to see.
It's not just a top-down effort either. There are grassroots NGOs dedicated to trying to balance visitation vs preservation, like Leave No Trace (https://lnt.org/) and the Access Fund (https://www.accessfund.org/).
It's a hard problem all around... you want people to be able to easily enjoy the lands that their tax dollars pay for, but when there are TOO many people (and tourists, both domestic and international)... it gets crazy.