Haven't read any of his other stuff, thanks for the recommendation.
Isn't the entire point of it to be a mess, and to be hard to parse, because the topic is hard? I found it to be one of the most deeply engaging things I've read for ages, precisely because I had to put it down after each chapter and process it.
Yes, I misread the title as anti-memetic, but it is anti-mimetic which is very different.