Horrible Business Idea?
burbia.com
burbia.com
Downsides: Completely unnecessary. Possible safety risks depending on the speed you build up going downhill or through normal use and then falling off the back somehow. Completely unnecessary.
But the other thing is that the video has no voice track to try and sell it. We have no pitch in this video and therein lies their major problem.
Maybe they do have other benefits we don't know about. Maybe there is a medical case for this sort of thing. I'm no fitness expert, so I would be willing to hear them out, but it sure looks ludicrous.
Though, riding that thing down a hill has to be rather fun. If not horrifyingly scary.
1) Many people run on threadmills indoors
2) Most of those would love to have an outdoor scenery scroll by while they run on the threadmill
3) Therefore, put the threadmill on wheels and you have a huge market!
I can see millions of these being sold.
NOT.
There are plenty of reasons why a person might want to use on a treadmill and quite a few of them stem from not wanting to run or walk outside. Weather, safety, embarrassment about one's weight, just another excuse to watch more TV, etc. Not to mention this thing looks incredibly dangerous. What if you need to stop quickly to avoid being run over by a car or something? All of those considerations managed to escape the inventors of this monster so I'm not the least bit surprised that they forgot about steering.
I really want to believe this is some kind of practical joke.