I think what's more telling is that they didn't even splurge on the actual Microsoft Xbox controller. They cheaped out with an unproven logitech gamepad. When you're already doing something in an unorthodox way at least don't half-ass it.
> The company in question might be full of jokers, but your points don’t quite illistrate this well. They are about appearances and not substance.
Your distinction is a bit arbitrary. Every point about this company will always be about appearances unless you have first-hand accounts or experiences. Otherwise, info on the company's technology, choices, strategies or anything else will always be based on appearance. In the absence of more concrete evidence, these small indicators can at least provide something to infer from.