I can't see why Apple enthusiasts can't be like luxury car enthusiasts. Most of the time new luxury cars don't have much innovation in them, but it's the fit and finish, attention to detail and integration which make them great. You don't need to claim some divine spark of innovation to say that something is better, or that you prefer it. To make another analogy a well done dish at a nice restaurant isn't usually innovative, it just takes the best of breed components and presents them well in a good atmosphere with good service. Nothing wrong with that, just don't claim the chef is making vast strides in chemistry or forget that the chef is drawing on tons of home cooking going back a long time which some people have had in their homes well before it appeared on your menu. It's pretty sad that as I click "add comment" I expect this to get vigorously downvoted (even on HN).