Hmm in what sense did you think it was meant? Curious. To me it seemed pretty clear but I'm guessing I'm just naive to some corner of the industry.
Maybe I'm just to used to all the marketing speak out there where "unifying" has been co-opted to mean basically nothing. e.g. "We unify technology with human potential!"
Tho at a certain point we’ve gotta reclaim the fun academic terms from the MBAs!