I'm not talking about car (or chariot?) accidents here, I'm talking about literally thousands of people being executed on the grounds of a temple dedicated to Rome's chief god. Certainly people died in the Circus Maximus, and that is just sporting accident. I wouldn't even call gladiatorial combat human sacrifice, since it was mostly an entertainment spectacle in a more brutal time.
We're talking about Romans taking prisoners captured in war, marching them to one of the most significant religious locations within the sacred boundaries of the city, and executing them.
My issue with just trusting the ancients is that they sometimes aren't trustworthy. It's very possible that Rome didn't admit this was human sacrifice because Roman culture condemned human sacrifice, and kind of turned a blind eye to the ethics of this ritual.