Is bard available outside the US yet?
I’ve seen legal advice to avoid deploying LLMs to EU and adjacent users. This might be a result of that.
There are generally two costs to compliance: actually compliance, and proving compliance. The latter is the concern in the EU. It's already gotten OpenAI in trouble in e.g. Italy. None of this means nobody should deploy LLMs in Europe. Just that there are unique costs that should be considered.
Hence "EU and adjacent." Swiss law incorporates the problematic elements of GDPR, namely, its complain-investigate model and unilaterally-empowered regulator.