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It's kinda different. Google is a company that is famous to launch new products just to see if they stick and then kill them quickly if they don't. Apple is a company that is famous to launch new products only when they know they can sustain them for years and integrate them fully in their own ecosystem.

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Goofle has launched a ton more products.

Google didn't kill things just for fun and definitely NOT to see if it sticks or not.

People had real issues with glasses. People were even attacked because others didn't like the idea of being potentially filmed. It was a proper flop and no google didn't do that to see if they stick.

The same with the nexus loudspeaker: it was too expensive at that time, the feedback was bad.

Google+=was also not successful.

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