are you sure? why do you think this?
Most of these people, like you said, we’re likely not blowing $500+ on headphones before Apple made that concept mainstream.
Beats: $400 out the door. Bose Quiet Comfort, whichever is the most recent: similar. Sony also sells ~$350-ish noise cancelling headphones.
Going from $350 to $550 is roughly the normal apple premium.
This is $3k.
Granted, this is 100% anecdotal, but I’m seeing way more people rocking AirPods Max around the city every day than I remember ever seeing rocking over the ear headphones, let alone expensive ones.
It's top of the range for typical consumers. The people who wear Apple's $550 headphones aren't people who are buying Sennheiser HD800s'. Before, people would've spent $200 or up to $300 on the Bose ones. Apple got them to spend an extra $200-250.
I'm surprised by how often I see these headphones. They were basically nonexistent in the Bay Area but I see them often enough in NYC.
The AirPods Max blow both out of the water in comfort, usability and ANC.
I have more expensive headphones than the AirPods Max but these are what I use the most.
Personally, I cannot say as I have never owned nor used any of the other AirPods. If you are looking for mobile usage, the Max aren't the best choice. They are large and heavy and there is nothing discreet about them. Also, I wouldn't even consider running with them.
I use them at work or at home where all of this is no issue and I just want to enjoy the best music experience.
P.S. not saying there aren't better headphones, just that the price ratio is great with these ones and the sound to my ear is better than on airpods pro. No noise cancellation though.
Then it's a completely different product...
So depending on what’s important for you they may be the better choice.