Hey - the world's biggest computer company just went up on stage along with the director of the world's biggest entertainment conglomerate and made that 'bold assumption'. They're probably pretty careful about these sorts of things.
With respect to the CEO of that company, I mean, sure. But you kind of take that as a given. It's not like he's only been right, and certainly his leadership so far has been business oriented, vs. "wave of the future" oriented. A good example is how the AirPods ended up being an arguably bigger success than the Watch (and how that hasn't really been fully capitalized on). The good news is that the world's biggest company is precisely the kind of place that can afford to iterate on something like this in the public. So if the theory is that the "dream" of AR is only possible by getting stuff out there to iterate on, then they certainly now have a good shot.
Hasn’t there also been some executive overlap on the board level of these companies for a long time?
I was just watching a Steve Jobs keynote from 1998 the other day. And you can see exactly the same strategies implemented there, only with profit margins at <$100m and an inverse David-Goliath relationships with delegates from industry partners.
DIS stock is taking a dump right now because Disney+, it turns out, isn't the savior we all thought it was (and were led to believe it was) during the pandemic when the Parks division wasn't bringing in the cash. ESPN is dead weight. They have more debt than ever thanks to the pandemic.
They might be wrong, they might be making a bad play. But they’ve also probably devoted a reasonable amount of resources at finding answers to questions like whether people will want to use these or not. So, they probably didn’t make “bold assumptions”.
It would have surprised me if such people would be interested enough in the hotel to not stay at it in the first few months of its opening, but hold off until some time thereafter, and so in that respect, Disney seems to have recognized that once that initial high demand drops off, it's GG. Demand wouldn't magically (ha) go from ~50% occupancy to ~90-100% with no change to the hotel or the pricing (e.g. any factor external to the resort itself).
Apple has produced plenty of devices that didn't pan out.
Let's not get too hyped away.
Have they? They've launched particular versions of existing products that didn't sell too well, but have they ever launched a device which was was fundamentally new and didn't eventually sell a ton of units?
Pippin
Apple III
Apple Lisa
iPod HiFi
They either also invested and need it to succeed or don't mind investing in it because they can afford it and are looking for the next big thing.