such a simple point -- how come no one will accept this? And the rich nations with heavy footprints "wants" the rest of the world to "achieve" the same lifestyle.

There are a few big problems - waste management, particularly plastic and other toxic forever chemicals; overuse of toxic chemicals in agri that ends up in the food chain; depletion of soil and water; not enough will to tackle problems sustainably.

So a few people can consume more and more -- exacerbated by marketing ads and infinite profit motives.