One of the things I realised after shipping my app, was that almost everything I was worried about before the launch was completely irrelevant. It's quite nice being in a bubble and just continuing to make something you like working on, I actually really miss that feeling, but the reality is most of what you make will have to change as soon as people use it.
Before shipping, I had no sense of how large the landscape was and how much noise there is - the trickiest part for me was getting people to see it.