What do we do with this now? Feed it to the AI?
2. Run inference
3. Send "69"
4. [ .... "Nice": 0.99713 .... ]
More seriously: it is a market research treasure trove. Use AI to find out what people think of your product, or a person.
Was.
IIRC, it's not a protection measure. They now realize the data has value, so they want to sell it to people training AI models. That won't work if they keep giving it away for free.