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So surely there's some evidence from past TLDs like .app

When was the last time you used any file with .app?

.zip on the other hand is used more frequently across multiple operating systems.

Anyone that uses/used NeXTSTEP, OPENSTEP, Mac OS X, or GNUSTEP is very familiar with program names that end with .app

.app is the equivalent to .exe on MacOS, so for most MacOS users the answer is probably daily.

Not a Mac guy so this was a blank spot in my brain. thank you.