The truest mark of an ideology is that its adherents don't even think they're being ideological, just reasonable.
In my opinion, the tendency of the optimal action for short-term interests to coincide with the optimal action for long-term interests, and how much easier it is to determine the former over the latter, makes it better to focus primarily on the near future, with a less-well-defined long-term objective being used only to orient one's general direction.