(Since we’re bringing up companies nobody else mentioned)
By the way, return (not including dividends) is about the same between AAPL and MSFT since Nadella took over on February 2014 which is simply amazing if you think about the differences between the two companies.
Why make disruptive changes? Stay the course and refine. That’s apple, and that’s why they’re the biggest.
That’s also why they didn’t foolishly overhire and why layoffs were not necessary for them.
And finally, why wouldn’t include dividends? SMH
Under Tim Cook, Apple's business functions (procurement, manufacturing, operations, financing, retail) had an incredible change in efficiency and cash generating capability. Also, you may notice that Apple Services are an incredibly large and profitable business in their own right, having grown from nothing about a decade ago.
Interesting. Do you know that for fact? Were you at Apple and involved in the process?
I sympathize more w/ Nadella, but I would think that Cook is an even greater CEO than him.
Apple PE ratio: 28