A nice piece of marketing by NordVPN.
For as dumb as geo-restricted content is, there's a certain irony to the fact that the new form of TV is sponsored by talking heads telling you how to get around content restrictions of other forms of TV, and shilling for that is part of what it means to make it big.
> The research was undertaken by cybersecurity company NordVPN which manipulated the location of their computers on their browsers using a Virtual Private Network (VPN).