1. These offers are not for your lifetime, but for the lifetime of the company, which may not be that long.
2. If the company does live a long time and becomes successful, it often reneges on these lifetime offers.
It's not a technical problem and it's not a contractual problem. It's a trust problem. Your business hasn't established a level of trust with your customers for them to believe you.
Until you have that trust, don't offer a "lifetime" anything.
Honestly been pleasantly surprised now that they've had a subscription model for years and have honored my app purchase from probably over ten years ago
As somebody who runs a SaaS business: don't offer lifetime. Generous 24 month plan maybe, anything with an expiry. https://www.indiehackers.com/post/dont-offer-lifetime-deals-...
Speaking of "unknown", I would be more inclined to do $1.9/Month and then cancel if it doesn't work for me. Plus I am not interested in lifetime deals because that reduces my value as a customer and you don't want a customer who only paid you once.
$50 is about the point where I won’t pay it if there’s a monthly/yearly option.
It’s not super logical but it is what it is.
I also know that lifetime doesn’t mean lifetime. APIs change, businesses change, shit happens. I do appreciate it when the developer does their best to give me something for that lifetime membership. But I don’t lose my mind and cry about being hoodwinked like so many people seem to do.
It’s spilt milk under the bridge and I’m happy to start paying a subscription if I have to for something I really like.
> $1.9/mo | $17.0/yr | $299.9/lifetime
(Not sure if they are A/B testing prices since the OP says $24/lifetime)
It is a no-brainer. I'll go with the monthly pay-as-you-go.
If after 6 months, I am still satisfied, I would upgrade to the yearly. If after 6 months, I am not satisfied, I would cancel.
The entire experiment would have cost me $12 worst case (and hopefully there were some leads generated and the cost paid for itself). That is just me though.
Besides, who needs a "lifetime" subscription for anything tech-related? If any for my domain and email, but even for them I pay regularly every now and then.
At $1.90/mo, by month 13 you've spent more than $24
If it's like 99% other products that offer bulk deals, I don't know such a long time ahead whether I'll end up using it that much. The expectation of savings by taking the "worse" short-term deal is higher than taking the supposed advantageous lifetime/bulk deal in my case.
...but personal experience has shown that if I'm going to like something for a month, I'm going to like it a lot longer :)