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Comment by makeitdouble | Hacker News Reader

> they would usually not entertain us and would always claim that they were going to build everything by themselves.

I'd assume it's an attempt to have exclusivity (and thus a shot at exponential growth) instead of targeting slow and stable growth ? From your description alone, it feels your business model is more targeted to small business than startups (which is a good thing IMO)

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> I'd assume it's an attempt to have exclusivity (and thus a shot at exponential growth) instead of targeting slow and stable growth ?

My guess from the context would rather be that they think (rightly or not) that they can do it cheaper themselves or by paying someone else a fixed cost rather than giving out a profit share like the pricing model in the FAQ says:

> Our pricing model is based on the principle that we take certain percentage of the total profit our SaaS lets you drive home.

A lot of it is also that the tech/VC way of things is to try to build everything yourself, and to assume the mechanics of the problem is easy and doesn't require a lot of domain knowledge. Whereas the software required to orchestrate all of these systems and provide insight is complex and needs a lot of software. I think it's a classic case of misunderstanding how complicated everything is and assuming that because you have been given a bunch of VC money that it's somehow a mandate to build everything yourself. It's what happens most of the time when a "tech" company interacts with the physical world. Like how my Nest thermostat always learns to do the opposite of what I want at any point in time.

We need to update the FAQ. Now we offer a fixed subscription pricing model.

They've told their investors that everybody else does it wrong, to deliberately divorce their own valuation from reality. They don't want to be valued like a regular greenhouse company, they want to be valued as a cutting edge company with huge unbounded potential. Turning around and using COTS solutions undermines that narrative.

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