But regardless of whether any big tech co. needs loans or not, the cost of any investment they make, as well as the referred-to-present value of any payoff from it, are anchored to the interest rate. And the recent upward movement in the interest rate -- not to mention high inflation -- has drastically (relative to the ~0% interest days) raised the costs and lowered the payoffs.
Tech (both Big Tech & startups) is also getting hammered hardest first here mostly because those are the ventures that attracted investment of the lion's share of 0%-minted dollars, and that investment is vaporizing at the same time that the ROI (payoffs - costs) on lots of those firms' WIP has gone negative.
If interest rates are high, then buying something has a higher opportunity cost since you're forgoing earning interest on your capital. As patio11 put it in https://www.bitsaboutmoney.com/archive/banking-in-very-uncer..., "when interest rates rise, all asset prices must fall."