"Manifacturing Consent" is a book written by Edward S. Herman and Noam Chomsky. They discuss the propaganda model of communication in much broader sense.
> "The Engineering of Consent" is an essay by Edward Bernays first published in 1947,
https://www.fischerverlage.de/buch/richard-david-precht-hara...
His earlier books had a slightly penetrating American style, popular science peppered with human interest stories.
Precht, however, is willing to make himself unpopular, but he is also one of the few intellectuals who can afford to do so. Many media workers probably don't like to read how strong the pressure to conform is, they prefer to suppress that.