Sample query: “lowes pet bedding”. The quotation marks do something; they remove some results from tractor supply and home depot. However, many results don’t contain the word “lowes” or “bedding”. For example:
https://animalcare.lacounty.gov/licensing/
And, none contain the exact phrase. Google does the expected thing (return one result). Annoyingly, the last time I checked, the situation was reversed, and Google search is now useless for other reasons.
Thirty seven spam results surround the one organic google search result for the query. For the love of all that is good and proper, thirty seven?!? Who thought that was a good number?
That result page would make 90’s era pay-for-placement search engines blush!