This wreck will be studied in marketing courses for decades and decades.
Wait 'til you hear about Bud Light.
Wait 'til you hear about Bud Light.
Twitter lost half its value according to Elon of all people.
It's undeniable that the stock is still down.
With that said, it's less than what some people seem to think. But it's also just a stock value which is based on speculation. The important sales figures will be visible far later. Bud seems to take it seriously by replacing the people in charge and doing a terrible ad targeting "patriots".