I'm on the same page as the author. Plus, I'd be willing to put my money where my mouth is and pay extra for no-logo versions of most electronic products - from smartphones to TV and major appliances. That aesthetic is worth paying for.
Apple's logos are some of the biggest around. And lots of car dealers put their logo on the back of the car. And cell phones are all cheaper because of all the branding. Non-WWAN tablets are much more expensive than the branded ones.