All I really want from Substack is an all-you-can-eat model where I pay a base fee and they sort out who gets what based on what I read. It can’t be that hard, lynda.com did it ages ago and was always profitable.
There are about 15 authors I'm willing to support in some way, but not $5/month for any of them individually. I don't even mind if they kept some articles restricted. It could be that I can "unlock" 10 premium articles per month for $10/mon, the main thing is I want to control what I contribute. $75/mon is too much.
This doesn’t work for high-cost content. Ultimately, if a writer can’t find readers who find their work worth the friction of paying for it, I’m not sure they’re adding value going solo.