Apple’s 4.15% Savings Account Marks Golden Age of Cash
bloomberg.com
bloomberg.com
Does that ring any bells for anyone here? Id love to re-read it and know the exact date
Given their inroads into the space already, it's not that far fetched that they wouldn't need to in order to accomplish their goals, simply by co-opting their current partner, Goldman Sachs, which is a bank.
Why this current move moves them closer to being a bank, it means they're now running savings accounts for consumers, which is a very bank-shaped thing to do.
Everyone really likes money. If Apple wanted to, they could just buy Goldman Sachs in cash, it is worth a small fraction of Apple. Or any number of small banks, but there is huge regulatory risk involved, and it is not necessarily true that all opportunities for profit are worth the risks and costs.
As far as I understand, the regulatory hurdles for starting and operating a bank are so big and the ROI so low that pretty much no new bank gets started these days, and only old ones get bought for those who want to get into the banking business.
https://money.cnn.com/2015/07/29/investing/dodd-frank-new-ba...
> it means they're now running savings accounts for consumers,
Are they? Or is it better described as they have integrated their software with that of a bank’s database?
I’m curious to see what startups will emerge that will make it more worthwhile (risk/reward) to invest than a stable 4% every year.
I think on the broader stock market some staple stocks like food and oil companies are probably going to outperform the savings rate but not without risk.
As of March 2023 US inflation was 4.99% the lowest its been in almost two years (since May 2021).
“US Inflation Rate is at 4.98%, compared to 6.04% last month and 8.54% last year. This is higher than the long term average of 3.28%.”
Inflation was 8.5% last year, but even that is misleading because it is based on a cherry picked basket of goods that does not include things like fuel or housing costs.
But the Apple option is attractive for those who want to trust a bigger name - even though their money is insured.