If so, since I'm writing a bunch of code to do work, the marginal cost of dropping a call to that code into cron is awfully low. I'm not sure why I'd bother creating another username and password in an external system, much less pay for it, to provide such a small amount of incremental value.
I'd understand if the idea was to offer the power of cron to the non-techie laymen, but I'm not getting the sense that's the target.
The "you don't have to worry about [foo] because we manage it for you" value proposition only makes sense when foo is hard to manage. And, for techies who can edit a crontab in 3.2 seconds, this might even be a step backwards in terms of productivity.