I'm not disputing that claim of yours, but you're missing the point. I'm saying the heuristics for quality you presented, when taken in the context of our internet, tend to press culture towards shit quality, or as some parent comment mentioned "fame and gimmicks."
For the record, the type of personal recommendation I'm talking about cannot be viral, in any useful context for the word. I'm talking about recommendations delivered one on one and as an ongoing conversation over many moons; Not recommendations that I see in my Facebook Feed as a Facebook Post from my Facebook Friends to their Facebook Followers. These mediums are insufficient and grow worse, IMO.