I’m Not Looking for a Technical Co-Founder, I’m Looking for a Technical Leader

First, we're faced with scaling media for traffic & growth. How do we resurface old content? How do we look/work less like a blog and more like, say, the NYT? How do we build out a network of contributors w/ open-ended flexibility for the future? This is much like the challenge faced by the HuffPost, Babble, & others at one point.

Second, we'll next tackle building both products + tools plus an ecommerce platform. We're already developing a self-tracking tool for fitness, health, and happiness goals. We've considered different ways to bring together people who want to be active with people who organize & lead health and fitness activities. We've thought about the challenge of putting people interested in having more guidance in their personal health with online, certified coaches. And we've gone through the background of building an ecommerce site from the ground up. There are so many opportunities in this space-- and particularly ones that can be done in a high-quality way that fits with our brand and with our content... and that's a big part of why we're looking for a Technical Leader to tackle what they're most excited about, what they think has the most potential, and what they know they can build (or figure out how to build) best.