I have a very simple response to this: fix the business model or just take the site off the web. If your site or service is popular enough I'm sure there is a way of monetizing it without tracking ads. Contextual ads, Really dumb ads, product referrals, subscriptions, the options are endless.

The usual response I get to this position is "but I don't want to pay with money and I don't mind ads, and I really like the content, should you be making the decision for me that I can't participate in that transaction?" To which my answer is yes.