Plant-Based Egg Has Soft Fluffy Texture Producers Say Was Previously Impossible

I'm sure there are some who do it that way, but it's not the point for most. Animal-based foods are dense with nutrition and tasty. If you could have that without harming your health, or that of the environment or animals, why wouldn't you?

Some people prefer not to be reminded of animals at all, and they'll adopt a diet that doesn't resemble them. They don't need a "stepping stone" to it, though sometimes they could use some assistance learning how to eat a nutritionally complete diet. It's perfectly possible; it just requires a bit more thought.

It's not clear that these products actually are better for your health or the environment, but it's quite clear that they do reduce animal suffering. For many, that's sufficient.

It's a bridge/comfort thing until you've learned to cook with a new set of ingredients.

Once you can properly season your tofu, sietan etc... the imitation meats kind of just become a novelty.

Well for one, not everyone is able to eat eggs or dairy. For these people (such as myself), there's not an alternative besides a plant based substitute. To me it's pretty exciting to see new developments here. People in this category probably aren't a large portion of their market though.

The way I see it is that, eventually, the vegans will become a food source