I’m trying to figure out what was so magical about the course that I can apply to a more regular product startup. The fact that it sells logos is just how it is now, but what other things could we sell that makes people get 10x perceived value, like the course does. give them leverage as you mentioned.
And it’s not just the product. A different positioning could do wonders as well. For example a logo sounds finite and one time, but unlimited branding assets and advice to build your product arguably sounds way more valuable. And it doesn’t require much change in our core product, just different positioning, put different features forward and rework how the product is delivered. But the core is the same.
I’m probably just too optimistic but really excited about this, feels like this course thing opened my eyes.