A meta-recollection related to this (and takes me back to those days) --

The magazine issue linked here has 208 pages. I remember that in the years to come, you could tell how desperately the Apple / the Mac community was doing by the gradually thinner and thinner page count of the magazine on the newsstand.

And then maybe it grew back a bit and stabilized (but never reached this kind of heyday again) as all the ads shifted online at the same time that Apple began to recover.