Gamification of SEX

enterprise-gamification.com

15 pointsBuddhaSource4 comments

The linked video: http://www.youtube.com/watch?v=Xw4DTcinBss

Surprisingly well made app, this is a good example how these technologies can have a positive impact beyond business.

Its a bold idea that has made some great PR but it strikes me that they have no way of knowing if their app is recording sex or some other activity.

Objective of app was not primarily analytics. I feel they did a good job by not complicating it or by making a research app.

They were able to create a movement, which is not easy.

Agree that its a great campaign. Not sure they've created a movement. Really?

The PR they're generating does seem to rely on the analytics though, which is why I raised my sceptical eyebrow but as you point out, that's really not the goal.

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