First impressions are everything - and Apple blew it bad on this one.
Not sure about "unwarranted". Debatable yes, but they made the decision that the previous product was not evolvable and rewrote the whole bloody thing from scratch. It took them a good two years (assuming they started right as FCP7 got out the door), there was no way it was going to happen with full feature parity short of taking twice as long.
> First impressions are everything - and Apple blew it bad on this one.
Not like they don't have a history of it, they did the same when they rewrote iMovie. It did end a better product than it was, I think.
Still, might not be as good an idea on a non-linear video editor in a market where switching costs are significant.
Unless they changed what their TARGET FUCKING MARKET is, of course.
Then that's what needed to happen - it was half baked, put it back in the oven for a while. But releasing a flagship product (Final Cut is THE video editing app of choice on Mac) in the state that FCPX was done in was complete lunacy.
>Not like they don't have a history of it, they did the same when they rewrote iMovie.
But that's iMovie, consumer grade software. The worst you'll do by changing it around is tick a few people off who will hopefully get over it.
If I were a videographer and found out that I could no longer open or save in a format that is industry standard and that I rely upon, my very first reaction would be to wonder what the developers were smoking, followed by wondering the same about Apple, followed by leaving a bad review on the store page (They shut down reviews on FCPX it was getting so bad.. and keep in mind, you can't review things on the app store that you haven't installed at least once), followed by petitioning for my money back.
That's one point of view, with which I don't agree. By releasing it when they did and building upon this, Apple could/could have built a better product with a live feedback loop in the field. The core engine was there for using or complaining about, and for people for whom it was insufficient, FCP7 still worked just as it would have worked had they waited longer to release FCPX.
What Apple failed here was managing expectation and their release, the basic strategy is not only sound but a way to get a better product in the end.
I think that's what really took it from a "calm down, stick with what already works until the new infant version is suitable for you" story to a "this could really mess up some businesses" story.
True as well. I'd put that in the "botching the release" part
No, what people were truly furious about were things under the hood. Or more precisely, things that weren't under this hood. Specifically, the lack of support for XML. What turned this from disappointing to infuriating was the simultaneous yanking of FCP 7 from the market, meaning that the entire FCP using community was frozen in place. It was actually illegal to add extra seats to a pipeline.
That's like walking into an air traffic control tower and smashing all the radios, then bombing the runway, just for added good measure. The difference is that Apple's customers weren't a hostile nation at war with the attackers. They were the attackers CUSTOMERS.
Indeed, the technology problems are almost a distraction. The real issue was the raw idiocy on display. I mean, this was stupidity on par with showing up drunk for a driving test. People were truly astonished that Apple could employ people this moronically dumb. And more to the point, that they'd give them access to a product with a LOT of exposure to the media industry.
If you think the situation was even remotely analogous to a Facebook redesign, you have no idea what actually happened.
I'm forced to reach this conclusion because none of the complaints has been accurate about the features of FCP X, or acknowledged the significant advancement that FCP X made to editing. Thus its clear to me that they've not used FCP X, yet are still highly motivated to attack it.
I love how this comment has a negative score, while the guy who calls me a name in every response (asshole, dick, nitwit, moron, idiot, and retarded so far) has positive scores for every single one of the posts with an insult in it. So do the other people who felt the need to derogatorily characterize me or my argument.
This is why Hacker News is in decline. So long as those who engage in bad behavior are expressing an opinion that the majority agrees with (And bashing Apple is always popular here) they will not have negative scores and thus not be flagged for review by the hellbanners.
Go read the reviews of FCP X on the App Store (which may or may not be cleared by now.. I don't have access to a mac). You cannot leave reviews on app store apps unless you have installed it at least once. That would seem to imply that most of the bad reviews there are legitimate.
I just read through the comments that you're talking about. There's a difference between saying "You're coming across like a $pejorative" and "You are a $pejorative".
If you can't twig that simple difference, well, you are coming off like a dumbass.