Apple Music Classical
learn.applemusic.apple
learn.applemusic.apple
The issue is that while it's nice to have a UX tailored for classical, this won't likely help the classical industry to thrive again.
To simplify a bit, the classical music industry is composed of:
- the majors labels (Universal Music, Sony, Warner and EMI)
- A dozen large independent labels (Naxos being the largest)
- hundreds of small labels
The majors mostly care about promoting a few star performers and milking their huge existing catalog. They have no problem with putting everything on subscription services for pennies. This what you find on all subscription services.
The larger independent labels also have significant catalog and some will also put part of it on subscription services but mostly won't.
However, it is totally financially impossible for the smaller labels which are actually recording most of the interesting new records to survive on the pennies they would get from subscription services. Most of them have rejected that model and caters to the increasingly niche market of audiophile still ready to buy new high quality music.
As a classical music fan, I'm happy to see that there will finally be an offering offering a good experience and massively increasing discoverability (which is terrible in mainstream services).
But unfortunately, this wont change the fact that the classical recording industry is dying and that the sector is only surviving thanks to public and private subsidies.
So, I still buy albums (mostly from prestomusic, in case someone wants to know).
> the sector is only surviving thanks to public and private subsidies.
That could never change. Streaming will make it worse, though.
Trying to revert that situtation was my bet.
The 20th century was a golden age for recorded music. Maybe there is no coming back but I don't think (or I didn't think then) that streaming services are in a very strong position in the long run: consumers like them because the current deal is that you pay a single subscription and you have access to basically all the music (a very nice proposition indeed). But the streaming services own no content, the day the content owners find a more lucrative way to sell music they will move part of their catalog out of the streaming services and at the same time, make the product less and less attractive. At least, that was the theory.
Now, I think Spotify in particular, has built a strong moat due to their ubiquity (all devices support Spotify). It's getting late for pop music. For Classical, I don't know but 6 years ago, I was convinced there was still a strong possibility to save the old model since it was still making money on the traditional channels.
> Streaming will make it worse, though.
It has been the case for a while now.
Paul Baxter from Delphian Records said it best years ago:
"There's no way that a record company could operate on the fees from streaming alone. It's absolutely impossible. There are too many zeros in front of the amount-per-stream figure."
The advantage of a single streaming service with all the songs is also much greater than one with all the shows or movies. Nobody puts Netflix on "shuffle" or lets it play random episodes based on what they've watched in the past, but those are some of Spotify's biggest features. Its user shareable playlists also increase lock-in, along with other network effects. It's such a huge advantage to be able to play anything (or almost anything), I don't see how a service with a limited selection could compete.
I don't see any way for the labels to get out of the streaming age beyond serious anticompetitive collusion, and even then people would go back to piracy. Frankly, it couldn't happen to a nicer group of folks.
With AI generated music on the horizon I think we have definitely peaked.
I buy my classical music from Presto Music, too. The purchase process is easy, and maybe the performers get a bit more than from streaming.
I suspect that purchasing music files to own will seem increasingly strange and inconvenient to younger people, though.
It'll be interesting to see what happens.
As a fan of blues, I've noticed that there are a lot of grey songs in my Spotify playlists. There's just no practical way to be able to listen to the music I want to hear besides owning it (Youtube is hit-or-miss as well).
For people who want to listen to pop, they're probably fine. But anything that's even a little niche is trouble. Or that's my experience, anyhow.
https://www.youtube.com/user/KuhlauDilfeng2/videos https://www.youtube.com/user/robt0007/videos https://www.youtube.com/channel/UC9g5M2trqPDiGn5fC_dl63g/pla... https://www.youtube.com/user/hrSinfonieorchester https://www.youtube.com/channel/UCwbbr8FKVrWLF8T81RI7Lxg/vid... https://www.youtube.com/channel/UCPfJe8fU94SE8CjtKOf-zxQ https://www.youtube.com/user/ElbphilharmonieHH https://www.youtube.com/c/AVROTROSKlassiek
A bunch of names (with the letter A): Eugen d'Albert, Franco Alfano, Flor Alpaerts, Volkmar Andreae, Malcolm Arnold, Kurt Atterberg, Georges Auric.
The day the content owner stop wanting to license their catalog, the platforms die. The majors let themselves go into that trap because they failed at finding a viable digital model and the streaming platform showed them a way to keep making some money. Show them a better model that works and they will follow the money.
In 2017, the classical music market was shrinking but still worth half a billion a year with 50% of that still being physical sales. I'm still convinced there was a market to capture.
For classical, streaming is not an option: most content on streaming services are old (albeit often great) records from the past coming from the majors catalog (which they don't care much about). That's 4 or 5 catalog. All the independents rejected the model because they can't make any money there.
Streaming is the death of the classical recording industry. Simply. There is no money in streaming. The sad part is that the average classical music consumer has generally a lot of disposable income available but no way to spend it on a good modern product, in a way that support that industry.
I don't know much about it, but it's probably true of Jazz too.
As an end consumer of classical music, a streaming app like this one or the two I named make discoverability much easier in a way that is very appealing compared to direct sales. Even if there is a smaller total library available to me, I am much more easily able to explore that library and build my tastes. I think ideally, I would want an app that allows me to explore the streaming catalog of classical music in a discoverable, personalizable way, but that offers a way to buy these direct sale-exclusive recordings you're talking about once I'm confident about what I might enjoy. My Berlin Phil membership completely changed my understanding of classical, because it was so easy to just give something a try and the performances are so well-curated, often with a spoken introduction for context.
I'm a big jazz fan, and I know that Blue Note for instance seems to have done very well selling a lot of physical media with their vinyl series, including newly recorded albums. I've probably heard as much recently recorded jazz music on vinyl as on digital - and now that I think of it, there's a discoverability element there: if Blue Note bothers to press it to wax, it's probably pretty good. Most of the newly composed jazz I hear is performed live, though, and that seems to be the best way for most performers in the genre to make some income from it.
Outside the classical world, if you look at a site like Bandcamp, that idea seems core. The business model also seems exactly like what you are talking about, both for performers and for the site. I see a lot of very obscure, niche electronic stuff that is supported by hundreds of people. That may only be thousands of dollars, not tens of thousands. However, it’s an economy. And compare earning $10 for the sale of a single album to the number of streams you need to earn that much revenue. We are talking orders of magnitude difference.
> Streaming is the death of the classical recording industry.
Apple seems to disagree, so I guess we'll see. It clear that the best days are behind us, at any rate.
Bottom line: you might have been right that there was still a market to capture in 2017, but YC was also right to see that it was a shrinking market, not exactly the sort of thing in which they're most interested. It's hard to imagine a world in which the market for classical music is bigger today than it was in 2017, regardless of how well you--or anyone else--executed.
1/ It's hit or miss whether the major labels will put all their content on streaming platforms. Sure, you can find the most popular classic recordings, but more obscure stuff isn't there.
2/ A lot of classical music is still listened to on CD format, and some of the streaming stuff is clearly CD quality audio.
3/ I also scrobble all my music via Lastfm. But the problem with doing that with classical as opposed to pop formats is that so often the album art just isn't there. Apparently the company that sources the album art doesn't care about classical music.
Beethoven famously ushered in a new era with his 5th symphony when he secured am advance from the bank to produce it, being the first large work to be produced through commercial investment.
Individual patronage continued through the 19th century with notable examples like Tchaikovsky, though increasingly commercial aspects were present.
Coming the 20th century funding for academia became the norm. Older composers became teachers and younger composers secured funding for their thesis compositions.
At the same time the recording industry exploded. Even avant garde cumposers could make good money by starting their own companies to press and publish their records.
Over time interest in orchestral music has plummeted. I guess there's a mix of reasons for this. But today it will prove very difficult to gather the funds for a large scale composition, preformance or recording, never mind all three.
This would I think be a lot more common were it not such a niche interest. Even the composers I mention support themselves primarily through orchestration of video game music and the like, using that to subsidize their original work.
I'm not too proud to admit I enjoy the video game stuff, too; I'm no less susceptible to nostalgia than anyone, or maybe somewhat more so. But my point is that, while the technical bar appears fairly high, it is currently within the possible for a composer also to provide the orchestra. It seems likely the technical bar could be lowered, or for that matter that a new production industry could develop in support of those not able to access the more traditional one.
Just for a single example-- the count who funded the Mannheim school got musical rockets in return, ones that became the envy of all of Europe. Of course orchestral developments were happening in other locations as well; in general this set off a kind of orchestral space race. You can track it through history all the way to Bayreuth and beyond.
Hell, there's probably a line from those orchestral crescendos to the "orchestra hit" General MIDI instrument.
At the height of all that orchestral fervor you've got, for example, an opera composer as a member of Italy's first parliament. How many people on HN can even name a living composer?
Now imagine $living_orchestral_composer at the helm of a nationalist movement in the U.S.
I've read the preceding sentence three times and brain just outright refuses to come up with imagery for that.
So while I guess you can squint and see the historical funding of orchestras as "essentially donations," there's a big difference between donating to a historical society and donating to the red cross. The 19th century funding of orchestras was much more like the latter-- funding for something that is essential to living (or at least in the U.S., essentially to being taken seriously by Europe). Today it's like building model trains for your ears.
Could you expand on this a bit?
I am very much a track oriented person. Why do you think it would be better to force/encourage people to buy albums?
Another problem is that the way classical music is divided into tracks is sometimes not universal. For example, there are some recordings of Mahler's Symphony No. 5 that are divided into five separate tracks (one for each movement) while others divide it into just two tracks (one for the first three movements and another for the final two movements).
While there are many modern music albums that were intended to be listened to as full albums (e.g. "The Wall", "American Idiot" or "To Pimp a Butterfly"), I guess the track-based listening experience just won over in that part of the music world. That said, people often also just listen to a single sonata, aria, etc. in classical music too, of course, instead of always going for the 2 hour experience.
There are gaps between the tracks.
Sigh. Gapless playback should be a hard default.
(edit, and it's not a stylistic choice, some of the gaps are within words)
The idea was to make the product "the album" again. In the past, the buying experience of a physical product was important to make it a powerful and personal experience: you had nice artwork, leaflet with information about the music you bought, bio of the performers etc. I wanted to try to recover some of that.
I suppose something like that would be possible with NFC (with write durability improvements). The NFC holds a token allowing for the play of a particular album. For each non-cached play, a new token is generated and sent to the NFC. The album represented by the NFC can then be loaned or resold like the old way of physical media. Maybe even let the NFCs go bad after a few thousand token rewrites just like how vinyl and tapes wear out. It would have no improvement over old media other than having a large and fragile IT infrastructure.
Vinyl record sales outperformed CDs in the US for the first time since 1987, according to a new report. Just over 41 million vinyl records were sold in 2022, to the tune of $1.2bn (£.99bn). Only 33 million CDs were sold, amounting to $483m.
OTOH maybe it would work. The Moonlight sonata underwent this, and the first track of the album is well-known and iconic, the third track is also widely recognized, but the second track is much more obscure.
I think people listen to classical a LOT, when watching movies.
could it be like "poetry" which is dying... but might just be off-stage doing song lyrics?
Just like vinyl, I don't think the solution is digital!
It is sadly true however that the West increasingly appears to have no interest in maintaining its own culture.
But even that gets tricky, as she is not the performer for any of the recordings.
It's a strange world though, when so many people focus on centuries-old music by dead German men, that's going to be harder to market. My first glance at Apple Classical a few weeks ago suggests that it's trying to cater to that crowd.
Bandcamp is better for living composers (and preforming musicians) than a lot of other traditional options. For example, if you have a successful performance is a piece, Parma Records will reach out to you and offer to do a "professional" recording. They'll ask for $20,000 and you'll get a box of CDs (not sure if they do that last part anymore but I would not be surprised). A surprising amount of musicians go this route, because they don't know any better.
Anyway, point is, Bandcamp is awesome.
I think I see what you mean in relation to what audiences Apple is presumably trying to cater to, though I have no market knowledge as to how “classical“ music audiences truly segment. Apple Classical becomes similar to Apple Music a way to (re-) discover both old catalog and new releases. Listening to Toscanini this morning, the performance and music sounds as fresh in 2022 as it always did.
I blame the nature of digital assets for this; all we gotta do is keep copying all those files into brand new digital media and we can listen to what's been already recorded forever.
Bet $100 that all classical music will be AI generated (synthesized and composed) in just three years. Supply side will be infinite.
The truth is that classical music fan are very very picky about what they like.
Computers have been "better" musician than human for a long time: a midi file is always played "perfectly". Yet it's sounds horrible, mechanised to our ears. The controlled imperfection of a real human musician is what makes the music beautiful.
I don't see any computer composing anything worth listening to in the foreseeable future (and I'm bullish on generative ai).
Maybe there’s more to art than business though. I bet there will still be a market for unique and novel interpretations of classical works played by real humans capable of being moved by the compositions they’re playing.
I feel grateful that I heard the Mahler symphonies before the great flood of AI content, at least I will always have that. But perhaps AI could complete his 10th symphony…
You could make the argument that charting pop music will be AI generated, or Spotify will be pushing AI generated music through all their popular playlists to avoid paying music royalties - these don't seem to be too far from what happens currently.
But to bet that some of the fussiest and most discerning music listeners would prefer this seems foolish.
Like take "Take Five", one of my favorites. It was written by Paul Desmond for the Dave Brubeck Quartet, with solos by Desmond on alto sax and Joe Morello on drums. Those are all fun pieces of information that I wish I could click through to see more of.
Just like classical music, it's not impossible to represent this with a generic interface, but it would benefit by something more geared to how jazz fans like to browse.
Roon is just meta-data and presentation. Quboz/Tidal hold the content. Roon's content and interface is fantastic compared to spotify and apple music. It uses third party content (wikipedia, reviews from tivo, maybe others) seemlessly. And it elevates the use of the album art. Also, it allows for album-centric approach to viewing/organizing/listening which I vastly prefer. Roon also allows deep linking. Like every album/track has a list of the people on it and you can see everything each of them has done. Same for composers/etc. Also, from each track, you can get to all the other recordings across all artists. Using this for the last month has really pointed out to me how crap apple and spotify are for discovery/learning/investigation.
Technically, this route is also superior because, as I understand it, roon tells the streamer + DAC, which may be way higher quality than the DAC in any apple device, to stream directly from TIDAL or QUBOZ. This yields higher quality because you skip the apple DAC and airplay, both of which lessen quality compared to what's possible with the other route. I'm sure the apple DACs are fine for what they are, but I'm also sure they're full of compromises. You can spend like 5K on a DAC alone.
I know audiophiles can really overdo it, but I have been using this combination for a month or so now and I think it's sooo much better. Music is way more like I remember it. It was confusing to me because spotify/apple music have everything and yet I found them very frustrating to use. My instinct was right -- they're crap products compared to what's possible. Your mileage may vary.
Roon uses a database-style approach to keep track of the differences between compositions vs performances + artists vs composers. It’s peerless for Jazz.
It also has many of the “Apple Music Classical” features already like breaking out movements from tracks.
There's virtually never a question as to whether a piece is classical or not. (Except maybe soundtrack scores which are a weird category of their own.)
But jazz tends to fuse with every other genre out there. You can find an artist at every point on the spectrum between jazz and hip-hop.
Another way of looking at it is, I never want classical tracks in a non-classical playlist. But I want jazz tracks mixed with non-jazz in my shuffle all the time.
And just one more point -- composers matter in classical just as much as artists, hence the need for special UX. But composers mostly aren't prominent that way in jazz. There are lots of standards but most people aren't aware of who actually wrote most of them.
Very much was able to do the sort of things you're alluding to, noticing you like a drummer on a track then clicking on them and finding out what else they've done. That sort of thing can't be done on Spotify.
There's a lot more potential with that sort of stuff that no one is yet doing.
I'd be delighted to see an Apple Jazz app.
Having prominent album personnel as links in really ANY popular music service would be great -- very often, players or producers on album A are also on album B, and that could lead to interesting discoveries for people.
I mean, this thing happens already, but only if you're motivated to read liner notes. 30+ years ago I figured out the cool atmospheric sounds I loved on THE JOSHUA TREE were probably because of U2's collaboration with Brian Eno and Daniel Lanois. When I realized both had albums of their own (and other artists with whom they collaborated) I had multiple new paths to explore.
Lanois resonated more with me than Eno, so I followed his work, which led me to artists I wouldn't have listened to otherwise for genre reasons or whatever.
It's also fun to pull on the producer thread sometimes. Lanois's track "The Maker", from his 1989 record ACADIE, shows up as a cover on several OTHER records he produced or otherwise influenced. Emmylou Harris included it (plus another of Lanois' songs) on her 1998 live album SPYBOY, which was the direct followup to the Lanois-helmed WRECKING BALL from the year before.
Willie Nelson included it on his 1998 collaboration with Lanois, TEATRO, which is an underrated and somewhat forgotten gem in his discography. It's NOT what you'd think of when someone says "country album."
(Eventually, the song became part of the Dave Matthews Band's live rep, even.)
Anyway, back then, you did it by reading liner notes, but digital music makes it less likely that you'll mull over the CD booklet while listening today. The good news is that the tech exists to make those paths more obvious now.
You might want to check it out.
https://www.apple.com/hk/en/newsroom/2021/08/apple-acquires-...
No shade to the classical music enjoyers, I am one of them, but that is nowhere near a large enough market for the largest company in the world to acquire a niche app for the sole purpose of catering to them. It only makes sense to me if they’re after a tech stack that can be folded into their main service, and Apple almost always companies for their tech rather than their product (including Beats for Beats Music).
Rolling it out as a classical music app first is a pretty clever way to test new features and architecture at limited scale. I would 100% look to that app to see the potential future of Apple Music.
> because from their other products, they seem to be a company that believes in taking their time and delaying releases till they are done to a level that they deem satisfactory
This is definitely not the case for a long time already. Some people would probably say "Since Snow Leopard". If you use the Apple Music app on macOS, or really any recent macOS apps that was ported from iPadOS to macOS it's obvious that this is not true anymore. System Settings would be another such example.
Classical doesn't really fit that well into a schema, since you have composers, performers, and then under performers there's soloist, or multiple soloists, which orchestra, which conductor, and so on.
And it would also be nice to have things like "show most popular recordings of Beethoven's 5th".
That sounds like a schema to me. Hell, even popular music can have such complexities, it’s just that they’re usually ignored e.g. if you want to correctly tag a cover featuring a rapper, that’s basically a performer (cover band), composer (the original band, or the actual composer as that’s often not the band), the soloist (the guest), there’s also the backing band and vocals which may have their own identity, and the venue may or may need a mention (e.g. a tiny desk live usually has a different feel than a concert live).
Obviously it’s not quite as bad as classical where as you mentioned there are eve more roles plus you might have hundreds or even thousands of interpretations of the same piece versus a handful.
It is true that there are complexities in pop music, especially in the modern age of "featuring" artists, but:
1. There are complexities and complexities, and classical music involves the latter.
2. If anything, much pop music seems designed to hide things like composers and session musicians as often as not. The fear seems to be that if people realized how few pop artists write their own music, they'd think less of them. I'm not sure I agree, but the point is that improved metadata is not what everybody involved in pop is looking for. Since the metadata would need be supplied by the labels, I don't think the uptake would be as high as one might hope.
The best example of non-classical music that might rise to a similar level of complexity and care is touring bands like Phish or the Grateful Dead, if all of their live recordings were available officially.
It's crazy Apple considered it better to write a completely new app rather than improve their existing product.
That's why they didn't, they bought a service and rebranded it.
https://www.apple.com/hk/en/newsroom/2021/08/apple-acquires-...
Patching one app into another for improved UX and categorization is bonkers.
Also, my kid wanted to use Apple Music classical first thing this morning (he’s a big classical music nut), you literally have to be logged in to regular Apple Music before Classical will allow you to play anything. Weird.
(I'm not well placed to compare them, since I let my own idagio subscription lapse a couple of years ago due to lack of income, I never tried Primephonic before Apple bought it, and I don't have an iPhone so can't try the Apple service... aside from all that, I'm right in the target market!)
This app has that. You can browse composer's works and view popular/all recordings.
There have been plenty of third party apps built on top of Spotify that have offered this.
It's a hard firewall between my "normal" music library and classical, which means risk free shuffle play. I never want Bach and Slayer in sequence.
They can optimize the UI, recommendations, etc. based on music that is all about reproduction, rather than being performed by the original artists.
Going against the grain and honing in on a total niche is so awesome and hopefully a sign of things to come.
I enjoy this split with movies too, the Criterion Apple TV app is such a nice break from the noisy HBO Max, etc. stuff.
And yes, I agree, Jazz would be an obvious next niche to target with a dedicated app!
It's actually not. The library is shared so your classical music will still appear in Apple Music. It's just that your pop/rock etc. music will not appear in the Classical app. e.g. add a playlist or album to your Classical library then check recently added in the standard Music app - you should also see it there.
I've found interesting, creative serendipity in sequences like that.
With dynamics controlling tools such as ReplayGain (and Apple Music has something similar built-in today though less well documented) to avoid massive "loudness war" shifts it doesn't even break a flow state for me sometimes and can be really interesting to my flow.
Can I enable that somehow, or is it enabled by default?
Apparently, the official feature name is "Sound Check": https://www.cultofmac.com/622492/apple-music-volume-sound-ch...
Bit of a missed opportunity here to provide a cheaper subscription just for Classical. Apple could have captured Spotify users who would be willing to pay a small premium for a nicer classical UX, but would be unwilling to take out an additional full-priced music subscription. Inevitably some Classical only users would end up migrating entirely to Apple Music to amalgamate their subscription costs.
People who don't care at all about classical music won't use this at any price.
People who like classical sometimes but don't listen to it exclusively should be happy that neither costs extra, both are included in the normal price.
I'm not seeing any market opportunity for charging a lower amount for this service separately.
I care deeply about classical music. But I'm already in Spotify's ecosystem, and don't want to bother with the switching cost. I would absolutely pay an add-on for Classical only, but don't want to pay for the whole Apple Music bundle.
I don't think the people this app is for are all that price-sensitive.
I look at Apple Music as a classical music subscription, with 90 million other tracks included for free.
For example one of my most played artists on Apple music is "Various Artists" ;p
The way people (like me) listen to classical music is different from the way they listen to other kinds of music. For example, I might want to listen to Beethoven's String Quartet No. 12. This has four movements, and I want the player to play from movement 1 through movement 4 once I touch the play button. This is very different from wanting to play (say) Price Tag by Jessie J which is one track.
Furthermore, the meta data standards for music do not work that well for classical music. It requires some thoughtful manipulation to present the meta data correctly for this genre. For example, if you search for Mozart's Don Giovanni on Apple Music, and you are looking for a particular track, you may see something like this:
"1. Mozart, Don Giovanni Act ....." "2. Mozart, Don Giovanni Act ....." "3. Mozart, Don Giovanni Act ....."
Now the "Track Title" meta data field for track 2 probably has something like this:
"2. Mozart, Don Giovanni Act 1: Notte e giorno faticar"
If the programmers of Apple Music had read the spec carefully, they would have learned that the part of the track title after the colon is the actual track title, so they should show that first.
There are other issues with the meta data, but I tried the Apple Classical music player last night, and it is good. Finally a music player that works for me, not against me.
How is this any different from listening to an album or any other logical grouping of tracks with an order?
Choosing Don Giovanni, I get a link to see more by Wolgang Amadeus Mozart, and a detailed description of Don Giovanni, K. 527, KV527. There's an Editor's Choice recording by Teodor Currentzis from 2016 (79 tracks, 2 hr 50 min), or five (with See All) Popular Recordings from 1960, 1986, 1991, 1960 again, and 1966, ranging from 2 hr 38 min (Herbert von Karajan, Vienna Philharmonic) to 3 hr (Philharmonia Orchestra). I'll choose the Editor's Choice.
Album art up top, I see (in dim gray) "Wolfgang Amadeus Mozart," (in large white type) "Don Giovanni, K. 527," and (in gray, but larger than the composer) "Teodor Currentzis," along with tiny type tell me that this was released in 2016 and is in Hi-Res Lossless. Then a large Play button, no Shuffle button as the normal Music app has.
The tracks are "Ouvertura" (5:12), Notte e giorno faticar (No. 1, Introduzione: Leporello) (1:30), Non sperar... you know what? You get the idea. The metadata is presented perfectly.
Last night I was listening to Rachmaninoff Symphony No. 2 by the London Symphony Orchestra, Sir Simon Rattle conducting, and it was presented perfectly as well.[0] And it sounded wonderful!
Cheaper...
You know we're talking about Apple right?
In all seriousness, they don't like creating multiple SKUs for things. For simplicity and user friendliness sake.
Classical music has a lot of nuances (some of which are listed on the announcement page) and from UI/UX perspective it would be quite difficult to mixed all these details in the standard Apple Music app.
I'm now wondering what Spotify thinks about this matter. Do they plan to highlight classical music like Apple did. I don't know.
However, even then, this slight difference is well papered-over by just including the music director in the list of artists who made a song.
Indian classical music, however, has a wholly separate and more intricate form of organization. You'd at least need raga and the properties of the raga (like the dominant rasa & associated time of day), along with the various singers and instrumentalists in the ensemble and their instruments. It would be great to search for "morning"-raga-based Carnatic vocal concerts with the lead singer being Sudha Ragunathan.
https://www.apple.com/feedback/apple-music.html
That's the only way your voice will get heard.
It's interesting, what even is classical music? I bet there's music that crosses boundaries, like jazz-classical or pop-classical. Are those subgenres on the app?
I launch it on my iPad (which is hooked to my external dac/amp setup via usb-c) and I see.. This: https://imgur.com/a/cAX0zZA
I only mentioned it as.. Well. Don't you find a crappy experience from a company that obsessives so much over user experience a little surprising?
You'd have thought if anyone could nail an iDevice software release it would be Apple..
So it's pretty disappointing I can't use it on my Mac where I'd most want it, cause I'm most likely to listen to classical music while working.
This awkward press release lives at https://learn.applemusic.apple/apple-music-classical
Drop the pathname and you get a nice 404.
"Mondschein Sonata"? WTF Apple? Not only is that factually wrong, but… that's not even German - neither as a whole, nor the "Sonata" nor the space (Deppenleerzeichen). Maybe Apple should ask someone else than Siri or a marketing intern to write texts with factual claims outside of their fields. The actual popular German sobriquet for that Sonata is "Mondscheinsonate". As for "Sonata", that's part of the (Italian) title of its first published edition: "Sonata quasi una Fantasia".
Guess what happens when I search Apple Classical for “mondscheinsonate”. In fact, don’t guess. Try it.
To those not so familiar with audio DSP: 192kHz and 24bit make perfect sense if you intend to mangle the audio a LOT afterwards. At 192kHz, you can pitch shift your audio down by two octaves and still have frequency content in the entire CD spectrum. Very useful, and common, for movie effects. And 24bit, or better even 32bit, basically eliminates any floating point errors when you have a DSP chain with lots of multiplications.
But for playback, you need around 32-40kHz sample rate and 10 or 11bits. Even 16bit is already overkill.
The frequency range of human hearing does cover all the way to 20 kHz, and maybe a tiny bit beyond especially for kids and teenagers. That says 40kHz minimum sampling rate, 44.1 is enough to cover the full range, give a tiny bit for the antialiasing filter rolloff band, and the exact number was chosen IIRC because it fit well into repurposing existing 80s video recorders for digital audio.
The dynamic range of human hearing from threshold of audibility to threshold of pain is slightly wider than the theoretical 96 dB of 16-bit audio, but with dithering the effective dynamic range can be > 105 dB. Of course most popular music only uses a tiny bit of that range, but movies and even classical full-orchestral music can use 60 dB and beyond, for which 10 bits wouldn't be adequate.
Also the standard 44.1kHz is good to have so the waves could be followed with little deviation and for the sake of reproduction. 192kHz is really snake oil but please do not jump over the horse to the other side in the frenzy of compensating.
Please study https://www.headphonesty.com/2019/07/sample-rate-bit-depth-b... or others.
And just because the music is silent doesn't mean the recording is: there's one album I have where there is a short rest in the musical work, but they recorded in a church in the country/rural area and seem to have have left the window(s) open, so during the musical stop you can hear birds chirping in the recording (if you have decent headphones).
For a long time the version in Spotify didn't have these.
In a similar vein, in Vince Guaraldi's Live from Grace Cathedral album, you can hear coughing from the congregants in the background of some songs, notably Theme to Grace. Crush the dynamic range and it disappears
With dithering, the only difference a smaller bit depth makes is a higher noise floor, with the noise being just background white noise (like tape hiss). With most pop music a 10 bit depth with dithering would likely not be audibly worse, since pop music is usually compressed into like the top 10dB of the dynamic range.
I think you made a great recap on why this is good and especially good for classical music listeners. But I can't fathom why so many music lovers online are only able to communicate about their love of music while trashing a specific genre. I think more people should be exposed to high quality audio and know how to appreciate it, theorizing to the ignorant that their tastes are wrong because their preferred music is bad probably doesn't move the needle in that direction, and IMO, reflects a different ignorance.
Should we be complaining that an audio streaming service is offering the highest quality audio? No. Especially because they're not charging a premium for it.
Between access to infinite music, infinite movies and TV, infinite gaming, and infinite news - and that's just leisure - I'm not sure how much time I have left for a finite life.
1. There is infinite content for me to consume.
2. I have a finite life.
3. Even if I spend my entire life trying, I cannot consume all content.
4. Since I cannot consume all content, there will be content that I will not consume that I would have enjoyed.
5. I want to spend my life doing some things other than consuming media.
6. Given 4 & 5, "I would enjoy it" is no longer a sufficient condition for me to consume some media.
7. Given 6, my feelings of FOMO have gone down considerably. What's to be afraid of, when there's always another product to fill the same "mild enjoyment" void?
Especially in recent years, it feels like the market is being flooded with content (especially TV shows) that SHOULD be hits, but just fall flat; a recent example is the LotR TV show, which, while pretty, doesn't seem to be the runaway success they were hoping for.
The enormous supply means that the act of curation becomes very important in today’s world.
With Apple Music, at least, I keep a clear distinction between my personal library and the rest of their offerings. That at least gives me a sense of shape and dimension to my library. To be clear, my personal library is a mixture of music I have bought and music I added from the AM library.
To do this, I unchecked "Add songs to library when adding to playlists." This makes Apple Music not add every single song in every playlist you follow to your library.
Now, I can browse my curated selection of music and playlists, OR I can play music from Apple's playlists, etc. When I discover an artist I like, I can then purposely add it to my library.
I wish I could do this type of curation with Apple News and Apple TV.
Every now and again you'll find something you want to give a chance to, and for those things do slow down, take it in. But don't waste that on any random thing just because it's new and being pushed hard by some giant media conglomerate.
Or alternatively give it five-ten years before you engage with any cultural product. Time is a very effective filter for quality.
It’s perfectly acceptable to bounce off a book after five pages. Off a podcast with poor production quality. Off a song after the first measure.
Tastes differ, so don’t feel bad if you dislike something the zeitgeist adores.
Only consuming media which hooks you instantly is a good way to achieve the media equivalent of a sugar-only diet.
I don’t have an answer for this to be honest, it’s just an observation.
most streaming music use is background noise. having somr music on, classical or otherwise, while im something else, doesnt lead to anu sort of content fatigue.
yeah there is new stuff, but when we speak of "classical music", we're really talking about long-dead people
Dvorak isn't going to be composing any new works, you can actually listen to everything Dvorak ever created and then you're "done"
I could listen to different recordings of Canto Ostinato all day, it sounds like a completely different piece if someone else plays it.
For example: if I want to listen to Mozart, and I've never listen to any of his compositions before where do I even start to look to find a "good interpretation". You can't just search for Album/Artist.
Weird how Apple can read my mind.
That's a fundamental flaw of playlists, and not unique to this app or to any music created before the streaming era.
For example I’m playing the Beethoven Op. 97 at a festival this summer. I have my go-to recordings but I’m curious what’s out there. The search here yields complete works; rather than a movement here and a movement there, album here and and album there. This is priceless compared to the classically-oriented search elsewhere.
>Apple Music Classical was built exclusively for mobile and is available on iOS with Android coming soon.
I wish they made an app specifically for MacBook as well
My current setup is that I have an Echo Dot connected by the line out to my A/V receiver, with the microphone turned off. With Spotify Connect the Spotify on my computer or phone can tell the Spotify on the Dot to play a song, album, or playlist. The Spotify on the Dot then streams that music from Spotify. I can turn the computer or phone off and the music keeps playing. Spotify on my computer or phone will show what is playing on the Dot and let me control it.
This works really well. (In fact, it works way better than Amazon Music from my computer or phone works with the Dot. I just finished a 90 day free trial of Amazon Music and one of the reasons I did not subscribe was how poorly Amazon Music works with Echo devices. Spotify completely blows Amazon out of the water there).
What I really like with this is that once I start playback the computer or phone no longer needs to be involved.
I know that there is an Apple Music app for Echo that lets Apple Music be a source for Echo, so that I could say "Play Foo on Apple Music" and Alexa would use Apple Music do do that, but I don't want to choose my music by voice. I want to do the choosing on my Mac or phone/tablet.
It sure doesn't. I generally love Apple Music, but you can really feel the neglect Apple pays to its non-preferred platforms once you attempt to use it on 3rd party hardware.
Listening to Apple Music on the PS5 while playing a videogame is way more kludgy than it needs to be. The little pop-up card in the dashboard never seems to completely match the recently played on my phone, and only provides about a dozen shortcuts to recent plays and albums apparently randomly selected from my library. Launching the full app will often close the game or disconnect it from the internet and send it back to the homescreen. Attempting to use Airplay will, of course, completely exit the game and take over the entire PS5 with Apple TV.
By comparison, the Spotify experience was: Start game. Open spotify, tap Connect. Tap PS5. Play whatever I want, done. This feature was the single biggest factor keeping me on Spotify but after getting an AVR with Atmos support I just couldn't stay on that platform, which seems to get less investment into music related features relative to everything else every year.
Ironically Apple used to offer a product to do this more than a decade ago, the Apple Airport Express. It's a wifi access point with a line out. You can still pick one up for ~$20 on eBay and I believe it will still work with Apple music as a target device.
Yes, this works great.
> …but I don't want to choose my music by voice. I want to do the choosing on my Mac or phone/tablet.
This also works but requires using Bluetooth. There's no way to "hand off" from an iPhone/iPad to Alexa as you can with a HomePod.
I was exploring the “Harpsichord“ category and Bach’s Toccata No. 6 in G Minor, and saw a performance by Glenn Gould: “Glen Gould on the harpsichord? Oh, how interesting! [listens] How...not a harpsichord.”
So there are still a few bugs to be worked out.
It's surely interesting to hear what a piece sounds like when played on an other instrument, but it should't be the norm in my opinion.
By the way, I love the serifed font - hope those make a comeback.
In a world where videos and photos are still shared at laughable resolutions, let’s not scorn decisions to preserve media in the highest possible quality.
I agree, it really hertz to see Apple pandering to non-technical audiophiles like this. I blame Neil Young. https://en.wikipedia.org/wiki/Pono_(digital_music_service)
> What do they actually record with this frequency, bats talking to each other about classical music?
I lol'd.
> up to 192kHz/24-bit Hi-Res Lossless
If this makes sense in your world, kudos!
It has nothing to do with snake oil or hearing things above 22k it's about not introducing aliasing and other digital artifacts, and on highly dynamic content like classical can definitely be heard in the audible spectrum.
The main snake oil phenomenon that goes on is up sampling cd quality recordings to these levels. That doesn’t accomplish much other than confusion.
Certainly the majority of systems out there are not high end enough to appreciate higher quality recordings unless they are wired headphones (a quality setup there doesn’t cost too much).
It launches as a scaled iPhone app. You must be f’ing kidding me?
"Classical fans who want to listen on their MacBook, iPad, or in their car can open Apple Music to enjoy the tracks, albums, and playlists they saved in Apple Music Classical, thanks to the shared music library."
Which does not help me as I share from my mac - so hoiw do you do this?
I hope that over time Classical will make it onto the Mac as well. I listen to a lot of classical music while I work and it's more than a bit annoying that the play/volume controls on my Mac don't work...
I'm on the fence about the idea of switching now. I guess part of it was that the apps would be significantly better than Spotify.
You cannot play an album as it was recorded.
Not sure if this has changed in any way. I abandoned Apple music offerings a long time ago (iPhone 3 time scale).You can't play "The Wall" or "Dark Side of the Moon" or the "Brandenburg Concertos" as a unified piece of work and listen to each in order from start to finish. Apple thinks in terms of songs, not albums.
Albums exist in classical and popular music. Not sure why Apple thinks this way. In a sense, it represents total lack of respect for the artist and their work.
It's like a book reading app not having a way to read a book from start to finish. Imagine if it showed you a massive list of chapters from different books and you had to manually find and order chapters to make-up a unified book.
Windows Media understands albums. My entire CD collection is digitized under WM. I can create playlists that consist of of them and play them that way. To continue with the example, I can add Pink Floyd's albums into a playlist and play them one-by-one, in the order they were recorded.
On both Safari and Firefox on my machine the titles on this page appear without the correct fonts (falling back to Times).
On apple.com a lot of buttons (eg. the buy button on https://www.apple.com/mac/) lead to 404 pages.
Trying to report these issues seems impossible, of course.
Just thinking out loud. Was there a need for a separate app music? Instead add a "classical mode" to the traditional apple music app that enables features for classical music lovers.
But typically it's a benefit to customers - it means you get MORE features faster.
At the cost of inconsistency.
At the very least make a slight nod to the fact you own the entire stack from hardware to app and allow me to install the iPad app on my laptop.
Maybe that's a clustering job for an ML tool?
Great. I have an app for listening to music from Apple called Music. I don’t really want yet another app and the mental overhead that comes with it.
> not music.apple
Good Lord! You had one job.
learn.APPLEmusic.APPLE/APPLE-music-classical
Three repetitions of "apple"! And the learn subdomain is meaningless. I like that they're using their .brand TLD but their URL strategy still needs some work.
Err... why?
So, users from these countries can simply sign in with an Apple account from any other country, install the app, switch back to the actual account and use it just fine.
On any other service, including Apple TV plus, it's the other way around: You can access the app or the website but the content will be limited to your current physical location(ip address actually).
Which makes me believe that it's not about licensing. I haven't checked but probably the same songs are available on Apple Music anyway.
It's a mystery why Apple wouldn't release the UI for classical music in countries where they do offer the music catalog already.
I recently signed up for the Apple Music subscription and was asked to 'sync my music with the Cloud Music Library" before I could create any playlists.
Shortly afterwards, I noticed that most of my music, which I had bought for over 10 years, just disappeared from iTunes with no explanation. I am still trying to figure out how to get it back, and regretting I just didn't stick with Spotify.
I'm glad that Apple is working on these new features, but I'm going to have a hard time trusting them with any new music related products until this gets fixed.
I am most probably going to cancel my Apple Music subscription, although I have no idea how I'm going to get my music back.
Also one little fiddly bit... when I searched for SMP it lets me view all the albums, but includes a bunch of albums that include a single track from the work, which I get why they included them, but it'd be nice to sort them to the end or something. I'm usually interested in listening to an entire work.
Yes, I still use it and my (flawed) choice for classical music is:
- Artist: the composer ("Ludwig van Beethoven")
- Album: difficult, usually either the whole piece ("Symphony No. 5") or a larger collection ("Symphonies")
- Track: the movement ("I. Allegro con brio")
Of course this has A LOT of issues:
- The performer is totally ignored
- The "album" categorization is
- Should the "album" include other descriptors? ("... in C minor" or "Eroica" (yes it's not the same symphony))
- Should the "track" include also the piece name?
- In which language?
Sadly a standard does not exist (afaik)
Looks like we were just ahead of our time. :-/
This seems confusing, and something out of the norm for their marketing strategy.
Silly me, why would I ever think something like that spplies to me.
> Available worldwide, wherever Apple Music is offered, excluding China, Japan, Korea, Russia, Taiwan, and Turkey.
??? Why are Japan and Taiwan listed together with a bunch of terrorist states?
Say root is View A which has two sub views B and C
I go into B, then back to A, then into C - it will show me B for a second.
First, surely you grasp that many people use these things called "speakers" to listen to music. Not all consumption is done with headphones.
Second, even if we narrow the question to headphone listening, the "failure" or "unsuitability" of Bluetooth for headphones is profoundly overblown. In 2023, gGood headphones, wired or wireless, sound fine if given a decent source.
I was definitely a skeptic, and while I couldn't set up anything like ABX testing, I have spent time trying to honestly compare my AirPods MAX to my price-peer wired Sennheisers run through a FiiO headphone amp.
The tl;dr is that it's POSSIBLE the traditional wired setup might sound a tiny bit better, but both sound REALLY REALLY GREAT. Any edge possibly enjoyed by the traditional setup was thin, and only evident in fairly narrow cases.
I was pretty surprised given my original bias against wireless headphones for critical listening, but here we are.
I can still notice a very subtle difference when I downsample 96khz to 48khz. It used to be more pronounced when I was younger, but I always thought that was the placebo effect. It wasn't until I went and read the Wikipedia article on the human hearing range that I realized that I wasn't imagining it.
Basically, music that correctly reproduces up to 28khz has a sparkle effect that's also very noticeable in a live concert hall.
I subscribe to both Apple and YouTube Music, love them both, and I don't mind having an extra music app on my iPhone.
On the other hand; release is step 1, and given this is based on an acquisition I think its totally fair to be skeptical. I shared this with my dad this morning, who is an old classical music nerd and pianist for the symphony orchestra in town. His first reaction: Does it have a Mac app? (It doesn't). And see, that gap is actually really significant when you think about it, because people like him, in that niche; they are appreciators, for better or worse, of audio quality. Hi-Res lossless, awesome, that's table stakes. He has a Mac Mini wired up to a Schiit Yggdrassil and some amp that weighs 50 pounds and a set of speakers that he drove 300 miles away to "get a deal" on (he paid $18,000 for them. that was a "deal". my mother was not happy about it). Using an iPhone is a complete non-starter. He uses Qobuz primarily, alongside an obscene collection of SA-CDs, and despite this app being 90% there toward being something awesome he could use; he won't.
So I think that's what I mean by Step 1; developing "niche" software like Freeform or Apple Music Classical isn't an obvious step for Apple. They won't get insane metrics for these apps. They won't drive measurable revenue. But I really deeply believe that this kind of niche investment is what separates companies like Microsoft and Apple from companies like Google; as they say about Google, if its not a billion dollar business it won't even get a team. Microsoft and Apple do understand the insane power of network effects, and the power that solving one niche really freakin well can have on bringing customers into the fold of their platforms, and keeping them there. Microsoft for M365 and Apple for their consumer software.
I think that's the era we're entering in software; we've solved a ton of the problems that have "100M users" as their TAM. As an example: note taking. Its solved. It can be iteratively improved, but everyone has their favorite app, we switch every once in a while, and its best for me that that improvement happens within the context of a platform I've already adopted. Large software companies should really be open to moving down the TAM ladder; what problems do 10M people have? 1M? Freeform is one stab at that: diagramming and flowcharts. But we also can't accept these apps having 10x fewer features or 10x less quality just because they have a 10x smaller TAM; software is multiplicative, and potentially exponential now that we have generative AI capable of helping out.
My guess is that the team developed the site without knowing whether they'd have permission to deploy it on *.apple or not, so they put apple in the domain basename and it was deemed not worth it to take it out once they knew the deploy target. Just guessing, though.
> Why a separate classical app?
> Classical music often involves multiple musicians recording works that have been recorded many times before and are referred to by different names. For example, from the formal Beethoven’s Piano Sonata No. 14 to the popular byname of Moonlight Sonata, or in multiple languages, such as Mondschein Sonata in German. Such complexities mean that classical music fans have been ill-served by streaming platforms. Until now. A distinct app, included with an Apple Music subscription, gives these classical music lovers the editorial and catalog content they’ve been missing.
> Only a brand-new app — with specialized features and a beautiful interface designed for the genre — could remove the complexity and make classical music easily searchable, browsable, and accessible for beginners and experts alike.