After reading the propaganda campaign it wrote to encourage skepticism about vaccines, I’m much more worried about how this technology will be applied by powerful people, especially when combined with targeted advertising
It might make Social Media worthlessly untrustworthy - but isn't that already the case?
The potential for mass brainwashing here is immense. Imagine a world where political ads are tailored to your personality, your individual fears and personal history. It will become economical to manipulate individuals on a massive scale
As (GNU) Sir Terry Pratchett wrote “A lie can run round the world before the truth has got its boot on”.
There are still plenty of spaces online, in blogs, YouTube videos, and this comment section for example, where I expect to be dealing with real people with real opinions - rather than paid puppets of the rich and powerful. I think there’s room for things to get much worse