I do recall being impressed by watson marketing at that time. What turned me off was that some of their cool examples were closed source and the whole developer platform felt buggy or under-documentated. Eventually watson faded away as i never saw other people using it. Now it feels like the whole purpose of watson was to make quick bucks to some ibm corporate dudes. Btw what else is ibm doing nowadays, other than riding its own brand and becoming increasingly irrelevant? When i hear ibm i associate it with old people who lost their craft in enterprise nonsense